News muse

This fall, Lacoste is introducing Lacoste Live, a younger, more contemporary yet equally priced counterpart to its regular line. Also known as a new wardrobe for the Hamptons-going high school-aged crowd. Stores open this fall. [WWD]

I’m not a huge fan of watches, but Chanel’s new men’s diving watch, the J12 Marine, makes me reconsider. The watch is reminiscent of a diving suit in black or white with electric blue details and is represented by surfing icon Laird Hamilton. [WWD]

More luxury fashion brands go democratic and finally consent to selling online – only in highly designed, extravagant websites of course. [New York Times]

Karl Lagerfeld may guest star on Gossip Girl in Paris next season – upping the show’s fashion ante even more. [Glamour Slaves to Fashion]

Madonna’s Material Girl for Macy’s collection will begin retailing on August 3 in Herald Square; prices for most items are between $12 and $40 (bargain!) Think Madge will pair these items with her D&G sunglasses? [Nitrolicious]

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